Marketing Expertise Meets Outdoor Industry Passion
Kyle McCann is the personality behind The Kurrent. He spent years crewing on sportfishing boats, traveling the world, chasing gamefish before The Kurrent was born and most recently has worked across multiple outdoor industry brands, leading marketing departments.
His sportfishing travels brought him to California in 2014, where he decided to plant roots until 2020. That’s where the marketing story began: shortly after “jumping ship”, he scored positions at Facebook and then Twitter, learning the ins-and-outs of the social media giants. From there, he’s gone on to work in the outdoor industry with brands like Surfer Magazine, Transworld Media, Men’s Journal and consumer brands like Canyon Bikes, Smith Optics and illycaffe. Now residing in Richmond, VA he travels the country to chase his passions, getting #InTheKurrent.
His marketing skills are sharp, and when he’s not carving the waves or mountain, shralping single-track or hunting his next catch, he’s spending time with his sidekick, Midge (the dog) and family. Want to shoot the sh!t, drop him a line.
Marketing Expertise
- Marketing Strategy
- Content Creation
- Email Marketing
- Media Strategy & buying
- Affiliate Marketing
- Social Media Marketing
- SEO Copywriting
- Graphic Design
- Market Research
- Data Analysis
The Kurrent 